Dietz & Watson

Business Overview

A family-owned business founded in 1939, Dietz & Watson manages more than 8,000 SKUs, including premium meat delicacies and artisan cheeses. Because the company required full temperature control down to minus 10 degrees, it partners with Black Bear Distribution for 3PL services.

Business Challenges

  • Required higher efficiency through the distribution center
  • Non-direct put-away, limited order visibility with mostly paper reporting
  • Manual-driven picking process not optimally utilizing people and equipment
  • Difficulty in implementing food-industry specific compliances, like serial number tracking, “sell by date” tracking, lot code management and also returns/recalls tracking
  • Time consuming and labor intensive direct-to-store shipments
  • Difficulty managing customer queries without real-time visibility

Results with Softeon

  • Staged implementation achieved 100% visibility with dynamic real-time reporting
  • Reduced order turnaround time by 25%
  • Full system-driven put away, wave management and pick optimization with full recall capability
  • Advanced receiving due to complete system integration with production facilities
  • Complete track and trace facility via serialization down to case level
  • Improved billing accuracy and audit trail


Softeon Solutions Utilized by Dietz & Watson


  • Softeon Warehouse Management System (WMS)
  • Softeon Yard Management System (YMS)


We use the serial number to see everything in real time from manufacturing to the end customer…Softeon handles all this data seamlessly and we have 100% visibility throughout the supply chain. We are extremely satisfied with Softeon WMS.”

Mike Wiese, System Administrator, Technical Program Manager

Dietz & Watson